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More K's, More Confusion: Resolution is Only Part of the Story.
In the world of modern video production, resolution gets a lot of attention. It’s become a primary spec that camera makers and screen...

ARC Brand & Creative
May 28, 20254 min read


What Makes a Great Logo?
And Why it Matters. A logo might seem like a small thing - but in brand identities, small things can carry a lot of weight. Your logo...

ARC Brand & Creative
May 22, 20253 min read


The Role of Video in Modern Marketing Strategies
In a world where attention spans are shrinking and competition is growing, video has become the most powerful tool in a brand’s marketing...

ARC Brand & Creative
May 14, 20253 min read
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